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Tips
for better Digital Photography
The
digital camera has made it easy for anyone to take many of their
own photos. It is a great resource for capturing events, and award
presentations, new staff, speakers and conferences -- great additions
to newsletters, web sites and more.
10
tips for pictures that will look great on press:
-
Rule-of-thumb ::
For printing, photos need to be 300 dpi at the size they will
be printed.
- Resolution
Solution ::
If you are not familiar with terms like resolution and dpi, the
best bet when taking photos for use in printed pieces is to set
the camera at the "highest" or "fine" setting
— it will be the one that holds the least number of pictures,
but captures the greatest detail per shot.
-
Group Shots ::
Indoor group shots get most of their light from the flash, so
try to put subjects wearing lighter colored clothing in the back.
- Award
Photos ::
The biggest problem is the glare on glass or the whiteness of
oversized presentation checks. Try taking photos from slightly
different angles and ask the subjects to angle the award or check
slightly down to reduce the glare.
- View
::
Always try to be on eye level with your subject. Bend down, or
stand on a chair if possible.
- Focus
::
Make sure the center of attention is visible.
- Background
:: Don’t worry too much about an exit sign
in the corner, but try not to position subjects in front of something
distracting. Watch out for dark clothes against dark backgrounds
or white against white.
- Cropping
:: Leave enough space around the subject for
flexibility later.
- Settings
::
Most cameras have different settings for different situations.
Using "portrait" for faces or "macro" for
close-ups makes a huge difference in having clear and focused
photos.
- Editing
:: If you are working with a designer, let them
handle the cropping, color adjustments and file formatting. It
will save you both time and money as well as increase the quality
of the finished product.
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